Mentioned in this article
- H4X has announced the signing of three new pro players as esports ambassadors.
- Additionally, H4X re-signed Call of Duty pro Ian “Crimsix” Porter, and both he and one of the newly-added players will release branded collections.
- H4X held an athletes summit yesterday to announce the new players and showcase apparel via social media.
Apparel brand H4X has signed a trio of pro players as new esports ambassadors and re-signed an existing ambassador, with branded collections coming from two of the players.
NRG Esports Counter-Strike: Global Offensive player Tarik “Tarik” Celik is one of the new additions, and he will have his own apparel collection releasing this fall. The other new player ambassadors are Evil Geniuses Dota 2 player Tal “Fly” Aizik and New York Red Bulls FIFA player Mike LaBelle.
Additionally, H4X has re-signed two-time Call of Duty world champion Ian “Crimsix” Porter, most recently of OpTic Gaming, who will release a new collection later this month.
H4X held its first-ever athletes summit yesterday, sharing photos of all four players and new apparel via social media. FaZe Clan players Nate Hill and Thomas “ZooMaa” Paparatto also took part in the summit, although they were not announced as H4X ambassadors.
“We are proud to introduce our new roster of esports athletes. Their unique insights will help inform our product line with our eye for constant innovation,” said H4X CEO Cole Gurman, in a release. “Our goal is to inspire gamers everywhere with our product vision, encompassing the gamers’ cultural interests as a core component of our DNA. With our new athlete roster, we are writing the next chapter of our brand story.”
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