Mentioned in this article
- ENCE has added the Red Bull logo to its jersey in an expansion of its existing sponsorship deal.
- The companies first partnered in January with plans for content activations.
- ENCE is partnered with several other companies, including Samsung, ASUS, Telia, and Veikkaus.
Finnish organization ENCE today announced that it has expanded its sponsorship deal with Red Bull to include the company’s energy drink branding on its jerseys.
The companies first partnered this January in a deal that included multiple content activations. ENCE currently competes in Counter-Strike: Global Offensive, PLAYERUNKNOWN’S BATTLEGROUNDS (PUBG), StarCraft II, and Hearthstone.
Alongside today’s announcement, ENCE has revealed its redesigned jersey, which adds the Red Bull logo to the right shoulder. The updated jersey also features the logos of several other sponsors, including Samsung, both ASUS and its Republic of Gamers brand, Logitech G, Telia, Veikkaus, Noblechairs, Wolt, and Jimm’s PC-Store.
“We feel ENCE and Red Bull is a great match, and working with them has been natural,” said ENCE marketing director Joona Leppänen, in a release. “We take pride in having the opportunity to work with such a great brand who loves creating cool things for the fans to experience. This is something that is common for both of us, and we are delighted to now be sporting the bull on our team jersey.”
Editor’s note: The author of this story is also a freelance contributor to the Red Bull Esports editorial website.
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